Today, Moroccan craftsmanship includes about 70 different trades.
This ancestral way of life offers a diversity of creations and materials used: wood, copper, stone, iron, leather ...
Without this activity, thousands of families would be condemned to poverty which would mark the end of the extraordinary dynamism of the souks.
We are working with these artists to revive traditional art and give new life to those who have suffered the consequences of the economic and social issues of human societies.
Our priority is to further develop the weaving know-how and encourage the learning of our artisans in order to give them the means to achieve total financial independence for a happy and fulfilling life.
⨳ HOW ARE THE ARTISANS PAID?
Rug making is a long process and constitutes an integral part of the Berber communities we operate in, therefore CRAFTS ZONE stands as a guarantor to maintain a long-standing relationship with them.
As custodians, we take our responsibility to support our artisans, their culture, their communities through the rug-making process and comply with any legal requirements for human and labor rights.
It is only right, as a leader in the trade of Berber handmade rugs, to give a fair remuneration.
We always do our best to support our artisans and communities in a way that reflects the human spirit.
That is why we are committed to re-invest at least 15% of our profits in the development of rural communities and provide additional subsidies that allow our artisans and their families to flourish financially and personally.